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The Importance of Branding and Marketing in Hospitality

Managers in the hospitality industry should understand marketing and branding. Hospitality marketing prepares future managers with the knowledge needed to ensure that their company, whether it is a well established hotel or a new restaurant, understands the way consumers think. This is extremely important, because the consumer drives the hospitality industry. Understanding the mind of […]

Organizing the Staff at Your Bar Into Teams for Superior Customer Service

Pubs and clubs are thought of by people as a place to hang out with their friends and socialize. People expect the atmosphere to be light and friendly. That is why one of the most important aspects of running a bar is to make sure that your staff is using proper teamwork techniques while working. […]

Hotel Marketing Made Easy

Gone are the days of promoting your hotel through magazines, directories and flyers. Today, the first place a tourist goes prior to making hotel bookings is the internet. Having grown more than 73% over the last 5 years, internet booking is riding the high wave these days. Recent reports suggest that travel forms the largest […]

What To Know About Designing a Nightclub

Wanting to have a nightclub is one matter. Understanding how to design a nightclub is another. There are points that you need to understand if you would like to be productive in creating a place where folks should flock to. Even if you don’t understand where to begin, this write-up can describe some details about […]

Stocktaking Insights: Why a Restaurant Stocktaking Sheet Isn’t Enough

When you work in a restaurant, numbers can be your best friend or your worst enemy. Some days, they can be both. When profits are up, customer satisfaction rates are high, your balance sheet works out, and your inventory is in line, there’s no reason not to smile. However, poor record keeping and tracking of […]